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Polvanera 14 Primitivo Gioia del Colle vs Merino Tinto

Tale of the tape.

The splurge
Polvanera 14 Primitivo Gioia del Colle
Gioia del Colle, Italy · Primitivo
€14
Merino Tinto
Alentejano, Portugal · Baga · Castelao
€6 save €8

Tale of the taste

Polvanera 14 Primitivo Gioia del Colle Merino Tinto
Body 8 vs 8 · same
Tannin 5 vs 5 · same
Acidity 4 vs 6 · +2 on the steal
Sweetness 6 vs 4 · 2 less on the steal
Fruit 8 vs 10 · +2 on the steal

Five structure dials above — plus 13 flavour families weighed in the match behind the scenes.

Why it’s a dupe

Same full-throttle bodySame firm grip of tanninSame fruit-first attitudeAbout 40% of the price

Where to grab the steal

Typically around €6 (checked Aug 2026) — check live prices:

Prices are indicative — the retailer always has the last word.

Still want the splurge?

No judgment. Check prices for Polvanera 14 Primitivo Gioia del Colle: Wine-Searcher · Vivino · Google Shopping

Price looks off?

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