Cheaper alternatives to Ruffino Modus Primo

Separated at birth. We found 3 dupes — same taste profile, same swagger, minus the prestige markup.

The splurge
Ruffino Modus Primo
Toscana, Italy · Red blend
€50
The steal
Close cousin
Fantini Edizione Cinque Autoctoni
Abruzzo, Italy · Sangiovese · Montepulciano
Shared Sangiovese in the blend. Vanilla oak on both. About 40% of the price.
€20 save €30
Full comparison
Full comparison

Prices are typical retail, checked Aug 2026 — the retailer has the last word.

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