Cheaper alternatives to Polvanera 17 Primitivo Gioia del Colle

Separated at birth. We found 3 dupes — same taste profile, same swagger, minus the prestige markup.

The splurge

Polvanera 17 Primitivo Gioia del Colle

Puglia, Italy · Primitivo

BodyTanninAciditySweetnessFruit

€25

The steal

Dead ringer

De Conti Appassimento

Puglia, Italy · Primitivo

Same Primitivo at heart. Same Puglia postcode. Same dark-fruit core. About 36% of the price.

€9 save €16

Full comparison Save to cellar

Save to cellar Full comparison

Prices are typical retail, checked Aug 2026 — the retailer has the last word.

• Dead ringer
  Vigneti del Salento Primitivo I Muri

  Puglia, Italy · Primitivo

  Same Primitivo at heart
  €5

  save €20
  Compare Save
• Dead ringer
  San Marzano I Tratturi Primitivo

  Puglia, Italy · Primitivo

  Same Primitivo at heart
  €6

  save €19
  Compare Save

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