Cheaper alternatives to Borgogno Barolo

Separated at birth. We found 3 dupes — same taste profile, same swagger, minus the prestige markup.

The splurge

Borgogno Barolo

Barolo, Italy · Nebbiolo

BodyTanninAciditySweetnessFruit

€57

The steal

Dead ringer

Bosio Boschi Dei Signori Barolo

Barolo, Italy · Nebbiolo

Same Nebbiolo at heart. Same Barolo postcode. Same firm grip of tannin. About 39% of the price.

€22 save €35

Full comparison Save to cellar

Save to cellar Full comparison

Prices are typical retail, checked Sep 2026 — the retailer has the last word.

• Dead ringer
  Poderi Colla Nebbiolo d'Alba

  Nebbiolo d'Alba, Italy · Nebbiolo

  Same Nebbiolo at heart
  €20

  save €37
  Compare Save
• Dead ringer
  Massolino Nebbiolo Langhe

  Langhe, Italy · Nebbiolo

  Same Nebbiolo at heart
  €19

  save €38
  Compare Save

• Borgogno Barolo Riserva€332 → €46
• Gaja Sperss Barolo€418 → €60
• Ceretto Barolo€55 → €20
• Giacomo Fenocchio Barolo Bussia€45 → €9
• Cordero di Montezemolo Barolo Monfalletto€56 → €22
• Mascarello Giuseppe e Figlio Barolo Monprivato€225 → €53
• Ferdinando Principiano Barolo del Comune di Serralunga d'Alba€50 → €19
• Oddero Barolo€49 → €12

See every Barolo dupe →